PORTFOLIO
Brand Strategy & management
As a marketing manager, I have experience with both marketing strategy and brand management. Not only did I create the annual marketing plan, but I also helped worked to refine the brand mission, vision, values, and voice; developed the brand story and buyer personas; and assisted with the update and rollout of the brand style guide.
WRITTEN COMMUNICATION
My strongest skills lie in written communication. My college education incorporated several courses on Professional Writing and English. I have the ability to write for a variety of mediums tailored for the target audience and am an excellent proofreader and editor.
website design & maintenance
I have been designing and maintaining websites since the age of twelve, beginning with Microsoft Frontpage, working in Dreamweaver, Adobe Muse for a brief time period, Wix, Squarespace, and most often and most recently, WordPress. Several of these sites are no longer operational, as the organizations have moved providers or gone out of business since my freelance work; however, here are some examples of some of my website design work.
DESIGN & Photography
In a variety of roles, I have assisted in the design of advertisements, sell sheets, and social media graphics. I also have taken product photography for a number of employers and own a photography business on the side.
OTHER MARKETING
Throughout my journey as a marketer, I have also worked to support brands on social media and in email marketing to a variety of audiences across multiple channels. I have over 10 years of experience in search engine optimization as well as Google Analytics, and I also have over a decade of experience planning meetings, events, and trade shows. I would love to talk to you more about my skills and experience!